Now is the perfect time to own rental property in the Dallas-Fort Worth and surrounding areas. Rental properties are in high demand thanks to a strong job growth market that is driving migration into the area.
Experts forecast that an additional 53,000 rental units will need to be created to keep up with demand. So with all of this demand and growth, renting out your residential property should be a piece of cake, right?
Not so fast. You need to know the best ways to market your property. That way, you attract the most desirable tenants and get the best rental rate for your property.
Use Professional Photos
Professional photos can make or break your listing. When homebuyers look online for their future home, 89% found the pictures to be the most useful feature. Renters are no different.
Using high-quality photos will make the right first impression on potential renters. Your home will look more desirable, and you can ask for a higher rate for your property.
Be sure to work with a photographer that has experience with real estate photography. They will know how to showcase your home with the proper angles and lighting. Without this skill, you risk your home looking dark and slightly off; which is not appealing.
Use at least one picture of the exterior of the home. Then include pictures of the living area, bedrooms, bathrooms, and kitchen. You want to give potential renters a clear understanding of the home.
Create a Detailed Listing
High-quality images are also the first step in creating a detailed listing. Try to create a listing that answers all of a potential renter’s questions. People looking online don’t want to hunt for the answers. Providing all of the information upfront will mean that you only use your time to meet interested and serious renters.
There are three elements that your listing should have:
- Attention-grabbing title, but not over the top
- High-quality images or virtual walk-through
- A detailed description of the home, amenities, and neighborhood
Try to write a description that enables the reader to picture themselves living in the home. Highlight the desirable features while remaining honest about the condition of the home.
Utilize Online Listing Tools
There are several free online listing tools that will help you get your property in front of potential tenants. The idea is to take the traditional method of networking and do it on a digital scale. The more places you have your property listed, the more people you will get your listing in front of.
Start with nationally known listing sites such as Zillow or HotPads. Then look for local or regional listing sites. This will give you good coverage of locals looking to rent and out of towners looking to relocate.
Use social media to let your network of contacts know you are listing. You could get a personal recommendation from someone you know for a potential tenant.
Work With the Professionals
Sometimes the best course of action is to let the professionals handle listing your property for you. They already have a solid network to market your property effectively. Then they will screen potential tenants and manage your property for you.
When you work with a reputable company, they will offer you performance guarantees. You don’t get this kind of security when you handle the renting process on your own.
Here at Property Management Inc, we guarantee that your home will get leased in 21 days or less or your first month of management is free. We also guarantee that if a tenant we place must be evicted, we will pay for your incurred court and legal fees.
Finally, we have happiness and results guarantees. We don’t get paid until you do. Then if you wish to cancel, you can at any time without penalty.
Contact our office today and let the professionals at Property Management Inc get your rental property filled.
Image: Pexels
